Podcasting in Business

Most organisations can benefit by using podcasting, both internally, to aid the flow of information and to keep staff up to date and informed of what is happening - and externally, to customers, investors, stake-holders and the general public. Podcasting as a powerful PR and marketing tool can help organisations converse more intimately with consumers and differentiate you from your competitors. You may wish to use podcasting to provide a revenue stream for your organisation by connecting with advertisers, which are always looking for new ways to communicate with consumers, and the targeted nature of podcasts makes them a perfect medium. We can host your podcasts on an external server which can be fed through RSS making it easy to distribute to a high number of people.

"For your own podcasting channel to host a series of podcasts, our UppCast platform could be the perfect solution."

The Latest Podcasts can be viewed on your mobile devices through a synchronised feed

 

Examples of using Podcasting
in Business

  • Distribute your training material to be accessed by authorised users.
  • Customer case studies and Product Reviews.
  • Inform and keep you customers up to date with the latest products or services.
  • Delivering Industry news and interviews.
  • Seminars and conferences – broadcast special events for those unable to attend.
  • Reveal the human side of your organisation in community and charitable events.
  • Managers and Directors can effectively deliver key messages to diverse workforces.
  • Provide flexibility externally to field sales teams to demonstrate a particular product/service.